Social media do's and dont's
Thank you for participating in Visionaries of the Year! These guidelines were created to help you generate awareness and maximize the impact of your campaign. We look forward to working together.
Do's:
- Tag Blood Cancer United in your posts!
- Tagging helps us see your content, engage with it, and share it when we can.
- How to tag: Type @ and select the verified Blood Cancer United account. See below for our handles.
- Use our hashtag! #BloodCancerUnitedVisionaries in your posts so your content is connected to the campaign.
- Share your why!
- Talk about why you signed up and what this campaign means to you.
- Use your voice:
- Keep your tone positive, approachable, and real. Add your personal flair to the templated sample captions while maintaining Blood Cancer United's message.
- Add a clear call to action. Tell people exactly where to support your campaign.
- IG: Add your personal fundraising link to your link in bio.
- FB/LI: Add your personal fundraising link directly to your caption.
- Use Instagram and Facebook Stories:
- Utilize sticker features such as polls, question boxes, countdowns, and more.
- Don't forget to tag Blood Cancer United so we can engage.
- Engage with Blood Cancer United social media.
- Stay connected by liking, commenting, and sharing Blood Cancer United posts across all platforms.
Dont's:
- Don't use negative, malicious, threatening, or discriminatory language in your posts.
- Don't share content from other accounts without permission.
- Don't modify any Blood Cancer United logo or brand assets.
- Don't create new hashtags for the campaign.
- Stick with #BloodCancerUnitedVisionaries.
- Don't post anything that misrepresents Blood Cancer United.
- If you're unsure, ask your local staff member.












